It's called BIG.
We started a campaign based on this name.
we said let's do it. Of course. It had to be worthy of greatness.
We thought big too. Their burgers are big
We should have emphasized. No big name, hamburgers a small
Can the place be considered? Young people, dynamics, fun
For those who can't get enough of tiny hamburgers!
And we said…
We fit our slogan between hamburger buns. To the consumer
Think BIG Eat Big! We said.
#visualidentity #branding #brandidentity